When beginning they become seduced by the success of guys like Jeff Bezos and/or the fact that he become a billionaire in five years -failing to realize this;
If some people get lucky because of simply being the right person, at the right time, with the right friends, and the right knowledge -that doesn't mean it will happen to you too. In fact, there are millions of entrepreneurs that did exactly the same moves, took the same actions and still failed. That's because your actions account only for a tiny fraction of your success, the rest is context, timing, randomness and a bit of luck.
And since the odds are clearly against you, bust happens more often then boom. A lot more often.
You invest in a product you don't really care about(just because it worked for others) and so when you don't get traction or success you want, you get depressed about it
Why? Because your investment failed.
But what if you could pick the right product that always pays off?
Well in fact that's possible, you just have to pick yourself because you are the best, most special and unique product you can offer to the market.
If you want to start, start with the foundation -that's you!
Let's say you invest in yourself, you put in time money and energy, even if things don't pan out financially, or you don't get the success you want, you will still become better and more prepared for your next project. If you get some level of success that's a nice bonus, if you don't -well you get value anyway.
On the other hand trying to be the next Jeff Bezos or Bill Gates, taking their lives as an example to live yours, that's just like playing the lottery. You randomly pick a product(the lucky number) and place a bet on the possibility that it will be the right one. You see the problem? People don't win the lottery all that often.
As an entrepreneur you need to remember this -first stage is always begin with the fundamentals
Invest in knowledge, get to know yourself because that's how you will know what product or service you want to bring to the market. Before you create a product, you have to create yourself.