SIGO: Un lugar "que lo tiene todo" en la Isla de Margarita 🛒 💖 [ESP-ENG]

When we talk about SIGO, we also talk about the history and tradition of our island, something we are very proud of! Even before I lived here, it was a must-visit place to buy liquors, chocolates, and the famous bola cheese to share with the family. This supermarket chain has been part of the lives of Margaritans for more than 50 years and has not expanded outside the island in order to maintain that legacy, that tradition, and that unique hallmark that characterizes them as “Made in Margarita.” That's why today I want to tell you why it's much more than a supermarket to me. That's why today, on this tour of the Parque Costazul headquarters, I want to tell you why it's much more than just a supermarket to me.

Upon entering, you are greeted by walls full of colors and words that lift your spirits: success, life, love, harmony, perseverance, and gratitude are some of the words you will read as you make your way through the space. Pleasant music plays in the background, accompanying you, and the spaciousness of the store makes everything feel more comfortable and relaxed. As my son says, words have power, and here, the sensory, auditory, and visual elements combine to make the shopping experience much more special.

I can get a little bit of everything, from domestic to imported products, such as sweets and chocolates that I can't easily find elsewhere, like Paria, Valle Canoabo, Toblerone, and even Bacci chocolates, which are perfect for gifts. Connoisseurs of fine spirits and cocoa will enjoy themselves here because “El Bodegón” has a wide variety of beverages, from beers to rums, whiskeys, and punches for all tastes.

The grocery aisles and refrigerators in the butcher, deli, and fish sections are super organized, and everything is well packaged and impeccable. But my favorite place is the fruit and vegetable section. I spend a lot of time there because choosing from everything they have to make salads and juices for the week is amazing.

I needed to buy some headache pills and vitamins, so I went to their pharmacy and they had several brands. They also have everything you could possibly need for your personal care, whether it's makeup, shampoo, creams, sunscreen, soaps, and lots of other things. You can decide whether to pay right there or wait until you've finished shopping and pay at the main checkout counters.

And in the home section, you'll find everything you could possibly need: televisions, appliances, pillows, towels, sheets... and on the shelves, I even found these ceramic and pewter mugs with beautiful designs alluding to Margarita, which I thought would be perfect for taking home a little piece of this island or giving as a souvenir.