Well, the coin is around for a while. It was trading around 10$ all along. Nothing spectacular would there not be the friendly airdrop for all Bitcoin holders based on their holdings. So basically you could and can receive BTX for BTC based on a certain block number.
What that means, they actually do the same as any of the infamous hardforks, without hardforking and without carrying on massive problems of the predecessor. Quite clever I'd say.
Recently a 2:1 distribution based on a BTC snapshop of 2nd November was announced and is active. So everyone who had BTC on their private key, not Exchange, on 2nd November is eligible to receive half of this amount as BTX (1 BTC => 0.5 BTX).
Furthermore and just active since this week, there is now a weekly dividend of 3% on your BTX holdings. Paid out every Monday. For more details please look up their updated information.
And here is the result of what happens, when you successful manage your community, get support and attract investors. The coin is up a staggering 54% at the time of this writing.
Want to know more, check out their website https://bitcore.cc/
(note: I have no affiliation with BTX)