The growth of a company depends essentially on the health of its sales pipeline. To ensure smoother and consistent flow of sales leads, the sales pipeline has to be managed well, or else the conversions could go dry. This requires right set of sales tools, and the CRM is one of them.
An advanced CRM can enable sales teams to maintain a healthy pipeline and smoothly move the leads to conversion. However, there are few best practices that need to be followed to optimize sales pipeline management, which will lead to an increase in the output of your sales team and ensure better conversion rate. https://www.intelliverse.com/blog/key-tips-to-manage-sales-pipeline-with-crm/