RUJI is the native token of Rujira, an omnichain decentralized finance (DeFi) ecosystem built as the application layer on THORChain. It emerged from a 2025 merger and rebranding involving Kujira (KUJI). The platform offers fully decentralized tools like native cross-chain swaps, orderbook DEX, perpetual futures (perps), lending or liquidations. As we are used to the Thorchain network, there is no need for wrapped tokens or third-party bridges and everything is accessible with native assets.
In other words, it could blow up in 2026 and beyond with DeFi getting continually more focus and the features listed here gaining popularity as well. Overall there is a circulating supply of around 75 million (100 million cap) which leaves a lot of price potential with the token being traded under 30 cents.
The chart looks rather brutal (essentially like any other Alt), with a price depreciation of over 85% since August of last year. It seems, however, that a bottom may now have formed in the 20s. Today there was a big move of over 20% since price broke out of the long resistance from the downtrend.
We can see that there are more resistances coming up with the biggest one perhaps being in the 40s. There is a good chance we could see it there quite soon if the crypto market overall stays positive for the next weeks. There are no obvious resistances after that, although I have no doubt they will form fairly soon.
When we look at the bigger picture, we can see that price could climb quite a bit further in 2026 if we get a good year for crypto. However, price will be extremely volatile and valuation will be heavily dependent on whether the team can ship the products in the pipeline. Demand for them definitely seems to be on the rise.
With around 75M tokens, I think it isn't unreasonable to assume that we can see the token entering the dollar range again. By comparison, Aster or Hype's MC is in the billions and even at $10 it still wouldn't be in that category. Again, the products need to get shipped and the project needs to get traction for that to happen, but the potential is definitely there.
The blue dashed line could be a potential support in the future, but we'll have to wait and see where this pump retests the lows. The $5-$15 range is the hopium outlook, but considering the strong fundamentals as well as a previous ATH in the $2 range it doesn't seem impossible.
As a general reminder: Please keep in mind that none of this is official investment advice! Crypto trading entails a great deal of risk; never spend money that you can't afford to lose!
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