I thought I knew marketing! Key word there is THOUGHT.
Now, I've been a successful salesman for quite some time. I won my first sales award at 14 for selling magazine subscriptions. After a career in the US Navy, I went on to be the VP of Business development for a small company where I helped grow annual sales from around $1mm to over $27mm in 7 years. Now, I'm an independent manufacturer's rep for an out door/fishing apparel company where last year, I grew sales in my territory over 130%!
And so I brought the skills learned in those spaces to my online business efforts. I should kill it right? Truth be told, while I have made some money, I could see that I was not on the path to the big money I have seen others bring in.
So, I reached out to my friends Mike and Robyn at the #ProfitPaltform . I soon learned that what I had been doing on line was not marketing at all! Turns out all I was really doing was PROMOTING (read spamming). For that, I apologize!
I won't say that all the time, effort and money I spent on promoting my offer's was in vain as nothing we do and learn from is a waste. I will say that had I learned even the most basic formula/skills when I started, there would be a lot more money in my pocket now!
If you are struggling with your online business, or if it is just not taking off like you thought it would, take heart, there is help! See where I came to see the light and turn the tide on my online business.
https://marketingformula.mykajabi.com/marketing-formula-capt-michael-glass
