A LinkedIn Profile Audit is a Process to ensure maximum indexation, engine positioning, exposure, marketability, and a clear, precise and to the presentation & sales to your target audience.
The Audit solves 4 Critical Problems every Job Seeker has:
Visibility outside LinkedIn 3潞 degree ring.
Clearly convey to the target audiences who you are, what experience & skills are you selling to the market and how can you be reach.
Ensure the Recruiters using LinkedIn Search Engine find you fast & first
Better perception than your competitors, hence ranking higher in minds Recruiters & Headhunters.
What Sectors of a LinkedIn Profile should every Job Seeker Audit?
Summary: Precise, concise & center presentation of what you sell that the market needs.
LinkedIn Profile URLfree of garbage characters. Make as clean as possible. Impacts your perception and this URL must be used in every communication as your Digital Signature.
Network of Followers: Be prepared for a surprise, You may have a lot of dead emails and non related connection to your objectives & goals.
Current Company Data below Headline: Make sure you have their the latest company if you are working. If unemployed, I do have a powerful hack to give. See this example
University Data belowHeadline: Make sure it is clear and consistent with location data, if possible
Location: is extremely critical: Don`t be a fool declaring a location where you not are. Location must strongly correlate with where you are searching for jobs.