Businesses create many kinds of promotions throughout the year to get more customers. An interesting type promotions is rebates because these are a unique form of discount. Rebates don't give customers immediate cash-back or an immediate cheaper price for the purchase. Rebates are promotions in which companies give some of the money back to the customer after some time.
Sometimes companies want to get extra sales but cannot presently afford to sell the item for a lower price. They need to keep their balance sheets in the black in order to not go bankrupt. Companies that expect a caah receivable to be filled in a month or so can increase sales with rebates. This form of promotion is great for a company that wants to clear old inventory while being able to pay its current expenses. Future cash flow covers up the rebate.
Rebates are great for companies having hard times. They bring in sales and cash and the company doesn't have to fulfill their part of the deal, the rebate, for more than a month.
People have become used to credit cards and mobile payments. While people payments quickly and easily, rebates are slow, take time to process, and are often paid back as cheques. This is a type of promotion people are no longer willing to accept.
Rebates are a great way for companies with cash flow problems. MobileBridge can help these companies use rebates in a new way that customers won't mind.
MobileBridge Momentum provides companies with a platform that creates loyalty programs that run on tokens. Companies can pay loyal customers with their own branded token. Any loyalty program can be moved MobileBridge and companies can also easily make new loyalty programs on the platform. Customers can do various things to show their loyalty and their MobileBridge account would be funded with their reward tokens.
The way MobileBridge works makes token payments very quick. The platform can serve as a way to hold different kinds of promotions and this could mean rebates could be one of the promotions on the platform.
Tokens can be locked and that means companies could offer a rebate to customers and immediately give them tokens. While the company may not immediately have the money to afford to give customers free purchases in return for redeeming tokens, they could afford that later on. That is exactly how rebates have worked in the past, companies fulfill their rebate when they can afford to. Now MobileBridge will let companies make rebates appealing to customers by giving locked tokens. This will make rebates fit with today's payment culture because they'd require no effort from the customer and would be easily paid to them once the agreed token unlock period arrives.
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