A micro doc showing just how powerful a meme can be. Clorox bleach cleans up the Vegas Strip!
This video was filmed and edited for the purposes of an award show. This is the video that they would play before the creative team from DDB SF took the stage to grab their hardware... I think it was the Golden Lions (not sure.)
A Micro Documentary is exactly what it sounds like, an itty-bitty, or short documentary on a certain subject. In the past 10 years of my 20+ year career, the Micro Doc has become the number 1 kind of content that I make.
The Bleach it away campaign was one of the best! I did the voice over too :)
Thanks for watching. @EdwardSeaton