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By https://bitcointalk.org/index.php?action=profile;u=2230830
Marketing is an important part of any business. No matter how good a company’s product is, it will not sell if people or other businesses do not know about it. Companies are always looking for new ways to market their brand because it helps them stand out. This is one of the reasons why social media sites become profitable so fast. A lot of blockchain projects are start-ups so marketing is a good place to start. If they can offer some new method of marketing, businesses will be willing to try them.
MobileBridge Momentum is making a blockchain based platform that can give businesses a way to make loyalty programs better and the ability to get access to customer data. MobileBridge Momentum lets brands create a loyalty program that rewards customers with tokens and it opens up loyalty rewards to lots of different tasks.
The platform is developing its ability to analyze data but its tokenized loyalty programs are already used by some of the biggest companies. Burger King launched a unique loyalty program that rewarded customers with Best Burger Tokens and this was possible because of MobileBridge’s technology. A partnership with a big company like Burger King shows that this technology works and that Momentum’s team knows how to sell what they are making, or that they just have very good connections and can reach some big brands.
One of the most common instances a cryptocurrency gets new hodlers is when it makes a new deal with a big customer. This community loves partnerships or customer announcements, especially when a partnership is made with a major company.
A lot of people want the companies they invested in to build partnerships and make deals because they feel it gives credibility to the project. Partnerships and deals do something even better than building credibility, and that is they show the project’s team has good business skills. Cryptocurrencies are primarily used in technological projects so the teams behind them have to be good at the technical aspect of a business. However, any good tech business needs to have a business side that can sell their technology and create a use for their cryptocurrency.
MobileBridge Momentum’s team was able to make a deal with one of the biggest names in fast food. They were able to make this deal with only a part of their technology and that’s the tokenized loyalty reward. The company is now making a cutting-edge marketing platform that can combine tokenized loyalty reward, data permissioning, and data analysis. This type of development will be in demand and the team making it knows how to reach big companies and make deals with them.
If MobileBridge Momentum was able to make a deal with Burger King and FAW-Volkswagen with just tokenized loyalty programs, it will be exciting to see what they can reach once their marketing platform is complete.
