The team was performing poorly. They have been on relegation, at the verge of going on relegation.
The coach has been speaking to them, but the owner himself decided to speak to them. The speech was the call to action for them to do what is right. This was the time for them to move things and do things. This is time to sit up, buckle up. fight for the right.
The owner of the club promised them a little more bonus if they could maintain their stance on the table before the end of the season without getting relegated. That fuelled them, they copped on the fight spirit and narrowly they were able to escape, although they didn't perform as expected but they were able to see, escape the relegation and they had the manageable results at the end of the season.