First impression it is important. You know that...when you meet with people, after when you go home, you usually go with impression. Same with people around your business or inside. When someone enter your business, what he needs to get? Impression. When someone speak with you? Impression. When someone buying product from you? Impression. Sell the customers impressions. Make them feel great and give them feeling of importance for you. You can work on your business image and your image. The way you speak, the way you sell, the way you talk, the way you smile...you can sell it with your product. You are additional value for your product. You have to have internally belief that you are successful businessman, on certain stage. That believe transmitted through your eyes, to others . They can feel it. You can not hide it. It is important to have it, because it works like magnet. Success attract success. Do not imitate success. Be yourself. You is your business image. Doesn't matter how old are you, how many weaknesses you have, it doesn't matter. You are your business image, and no one in this world do not greater than you. Because...personalities is different and no one doesn't have rights to judge who is bad or good. Everyone has the rights to be.