WULET allow users to exchange bonus points of various companies. With WULET own internal exchange clients will be able to purchase or sell bonus points of any loyalty program in exchange for WU-tokens.
On the decentralized internal exchange, a rate of every loyalty program will be set by market supply and demand. And it’s fair! The rate of bonus points will not only point out an efficiency of a loyalty program but also will indicate the target audience for companies. This approach will allow companies to lower customer acquisition costs and better understand how to adjust their programmes.
Everyone is in a win-win situation!
Users are therefore not limited to one single program but can benefit from every brand inside WULET blockchain ecosystem.
Brands will be able to approach all users of WULET Ecosystem using different tools such as gamification, native advertising, personalized reward strategies.
