Not ironically, but in Brazil specifically, and because it is a tropical and festive country by nature, people are only interested in flashy things. And multichain events and things like that only attract very specific niches.
What drives networks is the base, and the base is not niche. The base wants fun and if they can do that on a social network that monetizes them, even better. There are several options that I have thought about doing, but I believe that holding events with barbecue and beer sponsored by HIVE is one way.
For example, in the city where I am currently, there is a concert venue with capacity for 400 people and for 1,000 HBD you can promote an event for one night and have a party, with drinks, music and lots of people.
I have already designed several ways to hold this event, calling it Hive Party, for example, and that advance tickets could only be purchased via Proof of Participation, for example by someone posting an Introduce Yourself post and this would entitle them to a ticket, so that they would not have to pay to go to the party and we would have a new member.
The posts would be posted within an exclusive community for the party, where it would be an easier place for them to be curated and consequently to post about the party, and why not Snaps during the party.
In addition to the usual payment method, there would be a QR Code available for payment via HBD/HIVE for those who wanted to pay via KeyChain or even using the Hive Debit Card.
In short, there are several ways to hold this party and it would attract an audience that is not often invited, especially since the biggest Hive holders are not very club-goers.
And 5 HBD per new user (or less if it generates value) is a cost up to 20 times lower than other projects.
But I don't fool myself into thinking that anyone would help with this initiative, not because of the high cost (which is not based on what is spent on other initiatives that try to bring in new users), but because the interests of the sponsors are directed elsewhere.
However, I wish I was very wrong, and if you think I am wrong, just tell me, I believe it will be enough motivation for me to publish this idea on my profile.
RE: Is it time to shift more focus onto direct onboarding?