People are afraid of new technology and to be honest, ignorance
and lack of knowledge play a significant role.
If you think in terms of technology, the country with the best
technology rules.
Technology has become something sought after more than natural resources, for example, silver or gold. My humble opinion is
that
technology can be used for good or evil and when it comes to
the
blockchain it is for the good, the middlemen are out.
It’s a decentralized web with an open ledger to view and it’s transparent - everybody is seeing the same ledger - when we are
looking
at, say, the influence it’s going to have on search engines.
We all know that blockchain is evolving and top marketers are
already busy
entering viable opportunities and working to have a headstart
above the rest. It is all about the latest technology and who
is going to be leading the pack.
For nearly three centuries there have been billboards and they
differ a lot
from what it used to be. Businesses are still spending money on
it, if
you think about it, and they are paying even more for digital
billboards
these days.
Seriously, there is nothing to be alarmed about, but the facts
are main
powerhouses, for example, are still conducting business as
usual
despite the fact that on the decentralized web the marketer is
going
to deal directly with his client.
There is no Google involved in what you are doing on the
decentralized
web but you are still going to use Google or other search
engines in
the future.
As technology is expanding even the search engines are
expanding and
new developments are part and parcel of it. Marketers, our
playground
is getting bigger – there is no threat.
The umbrella of digital and social media marketing is getting
bigger;
the technology grows from an infant to toddler or teenager,
etc.
Having a clear picture of development in our digital
environment we
ought to know that search engines are also competing in the
field of
technology.
I think if you are thinking these search engines are going to
hands-up
for blockchain or any other technology you are in for a
surprise and
also if you think you shall not need the blockchain to conduct
business in the future, you are in for another surprise.
Chris Jacobs
Please visit Ibayi Marketing.