LEO Engagement: This Is What We Are About

@abh12345 does a wonderful summary each week on Hive called the Engagement League. In his report, he summarizes the activity that takes place on Hive using a variety of engagement metrics.

Today, he put one together for the last week for Leo. This was all the activity that was done through the Leofinance interface.

To me, this is one of the most detailed reports about how we are doing with engagement. It should be fun to see what he can come up with when the new DApp is released.

From the post he put together, here is what the chart looks like.

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This post struck a chord with me simply because of the people on the list. Many of them are active in our daily @leomarkettalk post. This is a place where people come to just shoot the you know what onchain.

The positive from this, as well as the takeaway from this chart is the fact that most comments are not one or two word b.s. replies. As you can see from the CL category, there are a lot of words types. This is vital since engagement requires conversation. Anyone who tried to deal with a teenager knows how hard it is to converse when only getting one words answers.

Since Leofinance started to get popular, one of the areas that it excelled at is engagement. This was something that many felt was lacking on Hive and we stepped up in my opinion. Based upon the numbers put out by @hive.stats, of the roughly 4,000 comments left on Hive per day, Leofinance often accounts for 1/4 of them.

That is an incredible amount and all on here should be proud.

A number of months back I put together the idea of each person leaving 10 comments. Naturally, not all are able to do this but it was a step to get people to focus upon the idea of commenting. This was further enhanced by the upvoting of comments, which is helping to spread the LEO distribution out.

With so many different categories being looked at, it is going to stand to reason that some will excel in a few areas while others in completely different ones. That is the way it should be, generating a nice cross-section of activity on Leofinance.

Also, this chart, in my opinion, also helps to reflect the fact that we engage in a lot of manual voting. There is a plethora of authors rewarded in Leo, which is also helping to expand the token distribution.

Source

Another fascinating category is the number of comments made outside one's own posts. This is vital in terms of making other people feeling welcome. We all know how hard it is to join something new, where it seems everyone knows everyone else. Having people actually commenting on other people's posts means that they are "inviting them into conversation".

Comments are a simple (and effective) way to get people involved. I do not know if Hive's engagement rates are truly any lower than most other social media. Certainly we see a lot more comments on YouTube but we have to consider there are hundreds of millions of users on that site and many videos gets tens of thousands of views.

Community is a word that is often tossed around. Obviously, that can mean different things depending upon the situation. With Leofinance, we can see from this chart what community means. It is a number of people interacting with each other on a daily basis. This is not a closed community. Many of the comments extend far passed the interaction with a small handful of people. Many are engaging with dozens, if not hundreds, of people.

The blend of quantity and quality is something that Leofinance achieves. Many feel the need to post senseless comments just to be able to say they commented. Here, as evidenced by the number of characters, we see a lot of quality being offered up.

That is what is getting Leofinance a lot of the recognition that it is receiving.

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