Mastery, autonomy and purpose.
Together they give a motivation, superior to wealth and prestige.
Don't underestimate the power of people power!
That being sad, if you find yourself doing what you don't want to do, then don't do it, or learn to like it :)
Sometimes it can be as easy (and difficult) as refusing a pay check. It could alter your perspective (and is cheaper than a psychiatrist :)) It may lead to you seeing 'why' you are doing something, other than the reward.
