Strolling around, with my Nikes on... I stumbled upon a store that just rebranded itself. I used to visit Go-Britain! Enschede quite often whenever I visited one of my friends in the East of the Netherlands. It used to be a pretty popular sneaker store that sold plenty of urban and hip-hop related products. Sneakers, caps, bling-bling, bags and so on.
While the merchandise didn't change much, the store had a huge make-over. Pretty cool idea! Their dressing rooms are "coolers" and their displays were designed as if you were ordering meat from a slaughterhouse.
Now that's what I call "cool shopping". Take a look and let me know what you think :)
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
© Ruben Cress - rubencress.nl
Want to see more of my work? Browse through my archive and check it out.