The decentralized nature of the Steem blockchain means that no one team can possibly bear the burden of promoting the entire ecosystem to every conceivable demographic.
However, as has been noted by @andrarchy and @zurvanic in creating the Crowdsourced Marketing Protocol, and demonstrated through several community marketing initiatives thus far: there is also great power in the decentralized nature of the Steem community.
In addition, before the Steem ecosystem and its related apps become fully mature and user-friendly enough for the masses, it requires that we reach increasing numbers of early adopters, quality content creators, innovators, and thought leaders to help cultivate a robust and valuable community that can carry us to the mainstream.
@agoric.systems has created a faucet at portal.agoric.co that enables us to register accounts, offer prizes, and guide the user sign up process on the Steem blockchain.
This faucet is designed to use unique redeem codes which will be found on 'invite slips', or Agoric Scrip -
which we have printed, for distribution by the Agoric Systems team, or any member of the Steem community.
This method of transmission offers new and versatile pathways for prospective users to register accounts and greatly reduces the friction to sign up for a Steem account.
Discovery and redemption of Agoric Scrip may be incentivized through randomly distributed prizes of -
Steem gifted to new accounts created in this way, as funding allows.
This strategy will organically leverage the power of our diverse and widely distributed Steem community by creating a kind of game, an invitation system, a global treasure hunt, and whatever else the collective imagination allows.
@agoric.systems has created a faucet at portal.agoric.co that enables us to register accounts, offer prizes, and guide the user sign up process on the Steem blockchain.