The DNT team has realized there is a blockchain token for literally every concept under the sun. From tokens that help you brush your teeth, gamified applications that help you choose clothes to wear, and even assets that can flush the toilet for you via smart contract technology. We thought there really is a token economy for everything and no one has created a token that does nothing — That day we gave birth to the DNT economy.
Source: https://news.bitcoin.com/introducing-do-nothing-technologies-blockchain-ico/