A few days ago my friend 
I was really happy because it is always better to receive the recognition of the real users as we are all brothers and sisters in this social media things.
I promised him i would take a picture of mine and use it next time
So i remembered i had one in the car and when i got out to buy some stuff thought of taking the picture... But of course i had forgotten my phone at home... So i did the next best thing.
I grabbed the knife and took it home with me.
I think this own i stole from my wife because even thought i lost the little pliers and the toothpick, it is in great shape, as opposed to those that are actually mine which from heavy use and abuse are battered and broken as hell.
That is not a problem.
Did you know that if you bring it to any authorized store or send to the factory, they will fix them and make them new for you for free ?
That is what i call BELIEVING in YOUR product!
Years ago a friend who lives in Switzerland was working in an authorized dealer (a souvenir shop) and he noticed i had a small black one i got 20 years ago as a gift from the company i used to work. That one had been scorched by welding, had both blades broken and was missing one of the plastic sides, but still useful as screwdriver and cork screw.
He sequestered it from me and one week later he gave me what looked like a new one, it even had the logo of the company that gifted it to my in the first place.
Free of charge, as good as new.
Because when you believe in what you are doing you are not scared of what your customers will do to your product!
Some people might want to take that as an example, the world would be a better place.
"Where there is no guidance, a nation falls, but in an abundance of counselors there is safety."
Proverbs 24:6