Cardstack is the experience layer of the decentralized Internet. We believe that orchestrating cohesive user experiences across the blockchain and the cloud is essential to bringing decentralization to the mass market.
It all started with the idea of “composeability”, which was synthesized from the fields of design, technology, and social sciences. We have since translated it into an opensourced platform, where the next million makers can work together to reshape our digital future.
Cardstack is building a new experience layer that helps users orchestrate their interactions across the (d)Apps they use, ushering in the age of mass market adoption of decentralized technologies in an open ecosystem.
THE PROBLEM
The App Store era turns software features into standalone native apps, which usually do not communicate with each other and require users to choose between multiple overlapping features to form their workflows.
As software moves to the cloud, users need to manage multiple subscriptions to cloud-based software-as-aservice (SaaS) products and choose the right plan to optimize cost across all the needed features.
The emergence of blockchain and decentralized apps (dApps) exasperated the situation by requiring users to acquire and manage the supply of utility tokens for each of the functions making up their software stack.
THE SOLUTION
The new approach to orchestration must put the users at the center and let them act as their own hub, so that interactions with applications and services flow through a software stack controlled by the users.
The necessary orchestration can be made intuitive by turning each state of an application into a “card”, which is a visual embodiment of the key information, suggesting the next course of action via chaining of related cards.
These cards become the primary unit of interaction between the users and many variants of competing services, which run locally, in the cloud, or on a blockchain and fulfill the different aspects of users’ needs.
TOKEN ALLOCATION
The majority of Cardstack Tokens will be distributed to end users, makers, and miners of the ecosystem. A portion of the tokens will be reserved for the Foundation and the Syndicate, which will vest on a linear schedule.
