Web3 is a popular buzzword around investment, crypto and development circles, which can make it seem like some magical future world, but what people seldom mention is Web3 is being built today, and using concepts familiar in Web2 but with a fresh twist.
I commented on a post from 
I’m in. I’ve got a pretty nice streak going as it happens so I’ll want to continue that :)
For what it’s worth I’ve written a couple of scripts to push my hive posts out to other blogs based on category, I plan to use Hive kind of like a proving ground for ideas and then syndicate. Hive folks get first look and hopefully provide feedback 🤔
To do this I am using simple APIs, namely the WordPress REST API, and the public Medium developers API. Both are pretty straightforward and in future articles I will show how they work. I've also built a tool that builds an RSS feed for Hive articles which will allow outbound integration with things like IFTTT.
You might be wondering how these things are connected ...
Getting More Readers from There to HERE
Well one of the things we do with this blockchain is "Proof of Brain", right? Essentially that comes to mean content creation, community interaction, curation.
The more we put in, the more we get out.
But it is not just financial rewards. I have written many times about the non-financial rewards being just as valuable, from collaboration to exercising our brain muscles (I am a programmer not a biologist, don't hate).
In other communities, the content creator might give their followers early access and behind the scenes content before rolling it out to the public. Their people get the benefit of seeing things first, the creator has almost a focus group to tune the output and make it better. That alone is encouragement enough to build my syndication tools. Start content on Hive, polish it, then put it up and out into the world.
That's great and all, but it doesn't grow our community here. How do we do that?
How does syndication relate to Web3?
Web3 largely hinges on distribution and decentralization.
While we think about these concepts, we need to consider how centralization is the antithesis to the future and work to break out of that mold today!
I am typing this on Peakd, connected to the STEMGeeks community, but the content will go and be accessible from any front end that you choose to build around the Hive blockchain.
This is great, but there is still a wall around the audience for this content.
How LeoFinance is Leading and Breaking Down Walls
Projects like 
Rather than push new visitors to understand wallets, and passphrases, and such, Leo have had the brilliant idea to use Web2 social identities as entry points for Hive accounts.
The Leo folks keep the messy details in the background until the new member is comfortable, and then give them tools.
This is the inspiration I needed.
Let's use our content to attract attention in Web2, and bring back those people into our fold, make them comfortable, then educate them on our strengths!
Proposition for STEMGeeks
My proposal for STEMGeeks is to do the same as Leo have done. Create a STEMGeeks onboarding that allows anyone with a Twitter/Facebook/Whatever account to sign up, log in, all without having to care about Hive, wallets and such until they want and need to.
LeoInfra V3 brings a number of new changes to the database infrastructure we built. ICYMI: LeoFinnace developed LeoInfra in late 2020 and early 2021 to handle Twitter and Facebook Lite Accounts.
LeoInfra enables new users to create and sign-in to a brand new Hive account without ever touching Private Keys (unless they want to).
The goal is to make signing up and signing in to Hive via LeoFinance as easy as clicking 2 buttons. We made this goal a reality and it's a true accomplishment.
Why am I discussing rather than just going ahead and doing?
- For this to matter the community needs to be large enough to move the needle
- Handling people's passphrases etc requires trust and security, not something I want to tackle alone
- This is a community, even beneficial things for a community shouldn't be done in isolation even if I could!