Marketing Update 32

I havent done an update in a few weeks so I wanted to cover some things that have been going on.

Currently there is about half of the 65 000 HBD I received from the DHF still available for marketing spending. I decided to reduce the speed at which I spend those funds and look to supplement work of others as well as search for bigger opportunities.

• Ive received a proposal for Hive social media account promotion for our Facebook and Instagram that will facilitate growth. from one of our community members. Ive set aside 5000 USD for that. More info on that will be presented in the coming weeks.

• Ive set aside some funds that will cover the external promotion of Hivefest that was done by @roelandp and will cover the ad expenditure of up to 3000 USD. Hivefest was in my opinion a great success with over 1000 visitors, many of them non hivers. Ive had the opportunity to talk to a number of them in the landing area, discuss what Hive is, what wer trying to achieve and there have been others like Blocktrades talking to such individuals whose conversations I was listening into.
  The comprehension of potential new users of the tech was quite eye opening. As good as the presentations were, understanding those that we want to attract, the general public, was far more revealing of the path that we need to take than listening into the info we are already familiar with.
  Our willingness to listen should be as high, or higher than our willingness to share.

• Tomorrow, @starkerz and @theycallmedan will finally be guests on Charlie Shrems podcast Untold Stories after a few delays and date changes. That video will be shared, id assume on their blogs, but ill for sure have it shared on twitter on my account and possibly on the Hive.io twitter account.

• Recently we have been talking to the Scorum team. That partnership shows the recognition of external projects of what wer trying to build here. My hope is that the Hive community will accept Scorum with open arms and that successful integration will showcase Hive as a platform to be on.

• We have also signed on a publication with a "decent to good" DA, whose articles are often picked up by Coinmarketcap and others for a 10 article deal over the next 5 months where Hive will be covered in various ways.
  I am currently working to find more deals like this. I cannot disclose the amount but we got a good deal.

• On the behind the scenes work thats most difficult, theres a lot of emails being sent out, people talked to but that stuff takes time. As long as we continue to grow, those discussions will become easier.