It's definitely going to take quite a bit of time IMO - the best developers are still on the other big L1s, and from what I see, Hive doesn't have that much draw for them to come over yet. As a developer, I feel that there aren't enough tools for good devs to step in and shine just yet - AFAIK there are no commonly agreed on standards for tokens like ERC-20 or ERC-721 for NFTs on Hive yet. Hopefully, this will all change soon!