“Successful sales people don’t sell by talking; they sell by listening. They sell with their ears.”
We should still dominate and direct the conversation, but we should do this by asking specific questions targeting the pain points to further the sales process.
Do not be the person that pukes out features and benefits of your product without listening to a word your customer has to say.
Third, it is disingenuous and unauthentic to talk more than our customers. You should aim to make them feel important.
let’s provide value for our customers when we speak to them. Don’t be the rep that goes on the milk run just to fill out our weekly activity report to satisfy management. Be intentional
It is extremely difficult to be a top salesperson for your organization if you do not have a passion for what you are doing or what you are selling. And, as my shared experience shows you, there is such a thing as “learned passion” – if you don’t have the enthusiasm you think you should today, it doesn’t mean you can’t develop that in the future
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