We're going to talk about trust today....
Pretty much the greatest asset you can build in online business. When you have trust, the sky is the limit. People follow you. They support you. They buy from you. It's just the best position to ever be in when it comes to business.
Sometimes, it takes years and years to build it. You work diligently on it, providing value every step of the way and truly becoming someone / some brand that people admire.
But I do have some bad news about trust....As the old saying goes, it takes years to build it up and only a second or two to lose it all. So once we have built up that trust, it's important to make sure we maintain it.
And here's a little nugget on how to build MASSIVE trust with your customers and clients....
Be a product of your product, every single day.
Sometimes this is so obvious an answer to building trust, yet far too many don't seem to follow the advice. And we see that BIG TIME here on the blockchain.
So much talk about #web3 yet all you see is leaders and project owners only using web 2.
What kind of message does that send?
That's why for me personally it's critical that I see the project owner actually living, breathing and dying with his or her brand. Actually using the project or service they are telling their customers to use.
Yeah, you guessed it...I'm going to talk a bit about $LEO right now....
And why I'm so bullish on this project and token. It starts from the top with 
Take for example 
Khal not only supported the project on chain, he literally purchased 10% of the token right off the market. Around 12k worth of LSTR that goes right back into LEO and helps the entire project grow.
And the trickle down effect is massive. Look at pretty much every single whale account on LEO, they live, breathe and die with the platform. From 
Products of the product!
And it keeps trickling down....
Lions within Threads are SUPER active. Always engaging, always sharing content, always taking part in LPUD and so much more. We are all very much, products of the product!
And because of that...Trust in the project has been built, and there is plenty of patience and lots of excitement for it no matter what the bears and bulls have to say.
This is just one example of a platform that lives by what they preach. There are so many more out there. But for me, the evidence is crystal clear. If you want to build loyalty and trust in anything you do...My goodness....Actually USE the product you are trying to pitch to the world.
And if you are a project that isn't living by this example, it might be time to jump ship and find a much better foundation to spend your precious time and money on.
