AiBB business model is based on multiple revenue streams including within the platform:
Commission on Trades
Token Swap Fees
Smart Contract Creation
Banking Fees
AND OUTSIDE THE PLATFORM:
Merchant Services
Licensing
Populating the platform with traders is key to increasing the circulation of AiBB tokens and creating both demand and value for them. If more people turn to trade, and more traders use AiBB, the higher the liquidity and value of the AiBB token will be. More coins added to the exchange, too, increase the volume and value of the economy.
Because volume and use equate to platform value, we are building our marketing strategy around user growth.
Our fundamental marketing mission is to make sure users are aware of product benefits and capabilities and to make trading accessible for more and more casual and professional users so that we increase the number of users on the platform.
The more successful trades occur on the platform, the more outsiders will hear about these cases, increasing the chances they try the platform.
Revenue calculation is based on the estimated increase in users on the platform and increase in volume on the platform. Exchanges are already seeing the early stages of exponential growth. For example, Binance added 240,000 users in just one hour earlier this year and has even seen trade volumes of $5B in a 24-hour period. 1
Currently, Forbes estimates roughly 3-6 million unique cryptocurrency wallets exist, making for an average 4.5 million potential active traders, and the market is growing. The cryptocurrency market has expanded 3x since 2016, making trading more appealing to the type of user we can serve best: one intimidated by the difficult barriers to entry.
