The Relationship Between Highly Engaging Content & High Paying Content

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You pour your heart and soul into a post. You really get into some deep topics that you are sure others can relate to. So many people comment on what you're saying. Then some days go by and you see your number of comments have now ballooned to over 60. But you also look at the potential payout and it is somewhere in the ballpark of $2. 

"People really seem to be engaged and giving so much feedback but it's not translating into a bigger potential payout"

I'm sure many of us have experienced this many times before. We put in the work and the financial rewards are slim but we get tons of feedback and support. This can be hard to deal with but it can also help change your perspective about the content you produce. Instead of feeling that you are a failure because your posts only received a couple of bucks, look at the fact that you are producing very thought provoking content. Having thought provoking content allows many people to open up about their life in ways that they wouldn't do otherwise. People want to be heard. People want to be understood. They want advice about certain things and maybe you can help them. 

                       

You would think that creating posts with tons of feedback would automatically correlate to receiving high payouts but honestly it doesn't always go down like that. Why? I have no idea specifically but there may be a number of factors that are at play. Here are some of my thoughts about why highly engaging content and high paying content doesn't always end in a marriage. 

                                                        

  • Visibility (Maybe you are a new content producer and you haven't built up much of a following so not many people get to see how good your posts are)                                                     
  • Wow Factor (Maybe you're not "over the top" in your presentation. In other words you don't have the flair for the dramatic but no worries because you don't necessarily need to. Maybe your content is an eye sore to some people or maybe it lacks the pizzazz of well known content creators) 
  • Timing (Maybe you posted at a time when your audience is asleep or at work)
  • Reputation (Maybe people don't know who you are)

                      

We all post differently. It can be a mixed bag with payouts and engagement. Me personally I find it much more satisfying to get tons of feedback on my posts even if I receive very little in payouts. This is because I like listening to what others have to say instead of me just rambling on about something. The reason for me writing about the relationship between engagement and payouts is because another Steemian I like; valorforfreedom@valorforfreedom mentioned to me that my posts get a bunch of interaction but sometimes little in upvotes. Here are his words exactly. 

I really appreciate people's thoughts and ideas about things and I want people to feel like they can talk to me about anything. I feel that the work that I am doing to be a motivator and encourager are much more valuable to me than the money I receive for doing so. But once again this is just how I feel about it.  

What do you think are some reasons why highly engaging content doesn't always receive higher payouts?

            

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