Mobile games are the most powerful and fastest growing segment of the entertainment industry. Millions of daily transactions relating to in-game purchases, advertising, participation in tournaments and the promotion of mobile games require their own specialized infrastructure that takes into account the specific characteristics of this market. BGX offers game developers, local and niche app stores, sponsors, and players an integrated support to the ecosystem in which the distribution of benefits is managed in a transparent and decentralized way, and individual participants do not monopolize access to information. The proposed solution is the synergy of efforts between three groups of developers who have joined BGX and have developed their technological solutions for several years. These include developers of financial computing systems, developers of research projects in the field of artificial intelligence and developers of mobile content delivery systems. The result of this alliance is the decision to publish all the solutions developed in an open access space and to bring the unified processing platform to the decentralized mobile gaming market. BGX features include:
(1) A distribution system for gaming applications on Android and iOS;
(2) Independent processing of fiat and crypto transaction, including support for overdraft;
(3) A virtual player payment wallet;
(4) A subsystem for token emission by developers;
(5) Support for common monetization models; and
(6) A powerful engine of artificial intelligence that controls the ongoing transactions and scoring of the players.
BGX Platform
One of the platform’s founders formulated the idea of BGX in early 2017, after which he invited three distinct technology groups that were developing independent solutions to participate in the project:
The XELOPES Project (St-Petersburg) on the study of the opportunities of artificial intelligence in the field of controlling financial flows under the leadership of Dr. Barseghyan and professor of State Voronezh University A.P. Parkhomenko. The XELOPES project has been developing since the early 2000s and has numerous implementations in the projects of BASF AG, Deutsche Post AG, GlaxoSmithKlineand other customers;
The TITAN Project (Vietnam) — developing a mobile messaging client with the capabilities of a crypto-wallet (Extensible Messaging and Presence Protocol — XMPP, Multi-End Message & Object Encryption — OMEMO, Off the Record Messaging Protocol – OTR).
The QUICKLINK Project (Toronto, St-Petersburg) by an innovative Canadian company DigitalXpert Inc. implements a processing core for micro transactions.
Platform Architecture
The basic requirements for architecture are formed through the following attributes: scalability, performance, security, reliability, and so on. The ideal architecture of the processing system should be the following:
Highly scalable (support up to 9000 nodes, at least 2 million applications);
Productive (up to 100,000 transactions per second);
Secure (corresponding to security standards in the field of payments, trained with AI);
Reliable (no less than 99.999% availability);
Flexible in use (expandable in connection with new models of monetization);
Interoperable (interacting with various payment gateways and blockchain eco-systems).
BGX Platform Transactions
The BGX PLATFORM takes a 10% commission on all transactions except ads, 20% on internal ads and 40% on external ads. These earnings are split among: NODES, BGX TOKEN HOLDERS and BGX DEVELOPERS.
Mission
BGX’s mission is to use the computing platform with artificial intelligence technology amplified by the game’s ability to democratize the multi-million dollar mobile gaming industry. We believe that in the era of decentralization, the application market cannot remain under the control of a few suppliers. To create solutions, the ecosystem must be united. For this purpose, the entire platform (with the exception of the BIFROST Funding Module) will be available as open source. Any developer can join the platform and develop it as part of the gaming community.
BGX Infrastructure
Market Status and Current Trends
The full potential of the proposed solution cannot be estimated without an understanding of the global shifts in the economy. According to the FROST & SUVILLIAN report1, and no less thorough research of EY2, there are several mega-trends that form the agenda for today and tomorrow. The most important ones directly influence the solution that is being developed:
Technological Divergence (complete inter-connection: Big Data, gamification, virtual currency);
Mobilization (the rise of e-commerce, m-commerce, micro-mobility, integrated mobility, third world smartphone adoption);
New Social Trends (Generation Y, life expectancy growth – Gray Aging, geo-socialization);
New Reality Of Trade (virtual shops, OMNI-CHANNELS, new business model of sales);
URBANIZATION (urban population growth and suburbs, megacities, slum growth).
Gamers by age Group Distribution of gamers in the United States
The Global Games Market 2017
Per Region, Newzoo
Mobile games are thus one of the most attractive industries for the transition to the blockchain economy for these reasons:
A large number of micro-transactions and flexible monetization models (IAP, ads, tournaments, subscription, etc.);
The appearance of limited and mostly centralized distribution channels;
A large and distributed audience, ready to perceive new technologies.
Mobile App Eco System Distribution Structure
A quick look at the mobile app ecosystem uncovers the main pathways by which mobile games spread:
Through user search (recommendations, advertising, etc.) in a specialized app store, depending on the platform15;
By default, through the supply of smartphones or tablets (OEM channels);
Through Internet search (especially HTML5 or hybrid applications, little represented in games).
Fraud Prevention
The technology of artificial intelligence is one of the currently trending topics and is at the forefront of development. The total economic profits from the introduction of AI are estimated to be $36.8 billion by 202518. Technological giants such as Google, Amazon, and Microsoft spend up to $40 billion per year on AI-related technology, especially in five main areas: robotics, autonomous transport, computer vision, virtual agents and machine learning. The technologies listed above have various practical use adjustments already.
The most adapted use scenarios19 are the following:
Trading & Investments;
Card-linked Marketing;
Consumer Behavior Analytics;
Fraud & Risk Management.
A feature of the mobile gaming market is a large number of non-professional ecosystem participants, whose behavior is difficult to ascertain by a deterministic description. In this case, algorithms with fuzzy logic or algorithms based on neural networks come to the rescue.
Game Monetization Model by Statista
The Growth of ICO in the Gaming Sector
BGX Solution
BGX is a complete solution that supports mobile game features and combines the abilities of blockchain technology with advanced AI neural networks. Game developers and app markets get built-in support for their games, access to different monetization models, and distribution to millions of players, and fees of less than 10%. Players get an opportunity to earn on the platform and exchange their tokens both between games and into real money. The platform is open-sourced, protected from crypto-volatility, has the speed and potential far superior to the Ethereum blockchain, and enables all to share in its revenues.
Decentralized App Market: Implementation of an additional distribution channel for games with the ability to verify and promote applications.
Native: User hints and matching, verification of tournament results using a distributed neural network.
Cryptocurrency Exchange: Assistance for the exchange of game tokens and withdrawal in fiat money.
Virtual Wallet: Users receive a universal wallet that allows them to work with both their current user accounts and a variety of loyalty programs.
Overdraft Module: Embedded overdraft mechanism and user scoring, the ability to receive overdraft approval in exchange for loyalty.
BGX Features
BGX is implemented as a decentralized platform, consisting of several components that interact with each other over the Internet using a specialized protocol for data synchronization. The main components of the system include:
Nodes: that facilitates the main functionality of the platform:
File storage of installed game applications;
Processing user accounts, issuing virtual wallets, processing user debts;
AI – a neural network that monitors transaction parameters and other platform processes;
Advertising function support;
Interaction with exchanges.
BGX Wallet – It’s a virtual wallet with built-in support for BGX and BGT currencies. Works as a client of a platform node, as well as a client of fiat systems when buying tokens for fiat money;
SDK — A specialized component included in the games that enables interaction with the functionality of BGX nodes without resorting to a wallet.
BGX Focus
BGX Advantages
Advantages for the investors:
The ability to participate in the growing project; access to participation in the economy of the platform with the use of exchanges and other financial Instruments;
Share in 60% of the profits generated by the rapidly growing mobile games market;
The ability to exchange BGX Tokens for low volatility BGT Coins (platform internal currency) and pay for compatible game services.
Advantages for Developers and Partners:
Ability to connect their games to the core features of the crypto economy, including payment by cryptocurrency;
Low commission when purchasing through BGX payment mechanisms (no more than 10%);
Platform-wide currency-based methods of increasing user engagement (compensation for the behavior of downloading a game, playing it, or completing certain tasks);
Advantages for Players:
The ability to buy game tokens for both fiat and for cryptocurrency;
Support for the overdraft function;
Ability to use low-volatile BGT Coins to pay for game functionality;
Blockchain Cooperation
BGX is implemented on top of the Ethereum blockchain system, and despite the mechanisms of off-chain transactions need to interact with the large blockchain.
To do this, each BGX node has a special BLOCKCHAIN LAYER. This layer controls the written and extracted data. In addition to Ethereum, the project needs a connection with partner networks. A Listener is implemented for each of them:
Wanchain — implements cross-chain smart contracts;
Dash — digital Internet currency for immediate transfers;
Ripple — cryptocurrency platform for payment systems, concentrated on transactions with the exchange of currencies without the return of payments.
Blockchain Impact
The Blockchain is one of the most innovative technologies in IT. The essence of this technology consists of the decentralized storehouse of information in an environment without trust. Blockchain consists of nodes maintained by the miners; each node contains a chain of blocks, which are a set of transactions signed by cryptographic functions. The benefit of a decentralized approach is in the democratization of the decision- making profit distribution and an identical decrease in the share of business spending operations.
Cyber Security & Data Protection
An information security policy — BGX has established, reviews and regularly updates its information security policies. These policies provide the basis for all management decisions that could, in any way, influence the BGX value chain which includes, but is not limited to BGX itself, its employees, consultants, contractors, investors, and suppliers.
Organization of information security — BGX clearly explains all security-related roles and responsibilities and, where relevant, mandates strict segregation of duties.
Human resource security — BGX applies appropriate levels of scrutiny to personnel prior to and, where necessary, during engagement/association with BGX.
Asset management — Due to its distributed nature, BGX has necessarily adopted a three-layer ‘Responsibility’ model for assets that operate as part of the BGX network.
Access control — BGX’s Identity and Access Management (IDAM) model operates a layered series of interoperable ingress and egress access controls to and from its network and network-based services.
BGX ICO, Currency and Token Sale
The BGX Platform will have a dual token system. This system avoids the negative impact of token volatility on the platform’s everyday economy and aligns the motives of those holding the coin waiting for it to recognize in value with those of the users, preparing to associate with the platform.
BGX Tokens and BGT Coins
Token Distribution
Crowdsale Event and Fund Distribution Timeline
Crowdsale Expenditures
Player Transactions
Ad Transactions
Overdraft Feature
The most important principles in the implementation of BGX overdrafts are these:
Establishment of a maximum relationship between BGX overdrafts and installment mechanisms;
Availability of reliable mechanisms for defending against the withdrawal and cashing out of overdraft credit funds;
Determination of the overdraft limit for each player;
Dynamic determination of a player’s individual overdraft ability based on his behavior using AI;
Convenient overdraft parameter settings for game developers;
The possibility of implementing both paid and free overdrafts for players at the discretion of game developers.
The Economy of the BGX Platform
The BGX Platform proposes to support the whole economy of the mobile games ecosystem. BGX classified the MAIN types of participants of the platform who cooperate with each other. These include the following:
The BGX PLATFORM
BGX DEVS — The founding developers that built the infrastructure;
The NODES — Off-chain transaction validation, app market data storage;
The HOLDERS — People or groups holding the BGX Tokens;
The AD PROVIDERS — Internal and external ads;
The GAME DISTRIBUTORS
The APP MARKETS — App placement clusters;
The GAME DEVELOPERS — Platform content developers;
The PLAYERS — End user, playing and streaming for fun and to earn.
All transactions within the platform use BGT Coins, which can be purchased at the BGX Exchange using crypto and fiat currency at a rate of USD $0.10 / BGT Coin. Each BGT Coin is generated at the time of purchase. BGT Coins can also be sold back to the Exchange at the equal rate. Each BGT Coin is burned at the time of sale.
Roadmap
BGX Team
BGX Advisors
Partners
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