Marketing is big business since without it any business is going to struggle when it comes to getting customers and then being able to keep them. This has ultimately led to a number of different loyalty programs being created as companies try to become rather creative with the way in which they are able to retain those customers and to make sure that they keep on coming back to them.
Mobile Bridge is seeking to offer companies an easier route to creating their own loyalty program with it being set on the blockchain which does then open up a whole host of potential opportunities that are worthy of being explored. However, as this kind of product is a big deal for the future success of a company, it will be worth checking out what exactly it is that they plan on doing.
The concept itself is relatively easy to follow. The platform that they provide will allow marketers to offer different rewards for various actions for an individual company which means they can add a certain value to whatever they want rather than previous reward systems that generally had to adopt a strategy of everything having the same value no matter what it was. This flexibility will certainly make the rewards scheme far more attractive to the customers, so it is easy to see how it could draw in more people over a short period of time.
Of course, there is also the advantage of providing people with a range of incentives according to the action that they do, which does make it even more likely that people will take notice. Furthermore, companies that use this approach can become very creative and stand out from the crowd, so it’s easy to see why they could be drawn to what Mobile Bridge has to offer.
The other thing that we need to consider is whether or not there is a genuine market out there for this blockchain based project, and the quick answer is that there most certainly is. According to some stats, there is somewhere in the region of $100 billion of loyalty points just basically lying around in all different forms. This is often attributed to people simply forgetting about them or not being bothered about using them as they feel that it is too much hassle. The hope is that this new approach will remove that particular problem, and people will feel more drawn to taking action on things rather than just letting their reward for their loyalty slide.
Furthermore, any business can potentially offer some kind of reward whether it be for making a purchase or even just helping with their marketing in some way. This means that nobody needs to be excluded, which then leads to you feeling that there is a very real chance that Mobile Bridge could establish itself as one of the best cryptocurrency projects around.
So, what can be said about the tokens side of things? Well, the Momentum token, which they have created, is going to form the core of the rewards schemes that will appear on the platform. They state that their platform is capable of handling thousands of different schemes with tokens being allocated according to whatever the action turns out to be.
This does help in showing that the token itself is going to have significant value, which is good news for those that are looking at investing in this project or stockpiling some of the tokens to make a profit in the near future. However, it’s worth noting that they are producing 1 billion tokens with 50% of them being made available for the ICO but we don’t believe that the high number should put you off at least thinking about this project.
You see, they are going to be dedicating a vast number of tokens to the actual rewards schemes, and if they can encourage enough companies to come over to their platform, then they are going to want to have a significant number of tokens at their disposal.
Also, during the ICO, the token is being valued at $0.10 which is relatively low and you can quickly understand why it is likely that this value is going to rise quite considerably. Of course, it’s impossible to say how quickly but it’s pretty obvious as to the direction it will head in as a loyalty program is hardly something new to us.
The key to a worthwhile investment is the potential for getting some kind of return at the end of it all. With so many ‘opportunities’ out there in the blockchain market, it can sometimes be tough to identify those that are worth your attention.
When you look at the product that they are offering along with the market that they are moving into, then you can see why Mobile Bridge is so attractive. They are not trying to do something completely new but merely taking a pre-existing product and just moving it over to different technology. There is nothing complex, and in actual fact they have managed to improve the product on offer by making it easier for companies to run reward programs and also add some variation.
So, from the perspective of an investment, this does appear to tick potential boxes, and you should look at weighing things up according to your own individual way of looking at things. The team behind it have experience in the correct industries, and they are also not pricing things too high either, so there is some common sense being applied here.
Mobile Bridge offers something different, and it stands out from the crowd. As long as they can pull companies to their rewards platform, then the future could look very bright indeed.
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