Some of us were here long before Zealy, and we are still here. And will continue to be.

The outcome looks much like legacy marketing, which I once "did time" in. If you have a big event for — let's say — a restaurant's anniversary you get a huge spike in business. And you get all the "free beer" people, and the "party people" and people who love concerts and what have you. Maybe you attract 5,000 people over a weekend and do 20x your normal business. likely, however, you'll only pick up 250-500 real guests who'll keep coming back.

Initially, that feels disappointing. But "the other 95%" will keep being useful. After all, they "got the T-shirt," so to speak and they will continue to leave "breadcrumbs" where they go.

"Guess what? I won $120 in a social blockchain challenge!"

People love to talk... but it's a long term effect.

For the moment, let's be grateful for the new folks who came on board! Nobody knows better than you that this is a long term gig. Those people who are no longer here? In a few months, they'll be wondering whether "there's another contest," and they'll start trickling back... because human beings are fickle and weird.

=^..=