The Problems right now:
Publishers and creators struggle to make a profit from their digital content Why?
1 It's hard for publishers to acquire a critical mass of paying subscribers.
2 Ad-revenue is taking a hit with the rise of ad-blockers.
3 Tips and donations are not viable due to the expense of processing micro-payments
4 Huge social networks like Facebook take profits from publishers but don't share revenue
The Solution Proposed:
To enable publishers to create tokens that help monetize content and grow communities, How?
1 Tokens enable publishers to create mutually beneficial community based economic incentives to drive platform growth.
2 Smart tokens with near instant settlement and zero transaction fees opens up new non-advertising business models.
3 Publishers can also use the tokens to fundraise via an ‘Initial Coin Offering’ (ICO).
Main Page: https://smt.steem.io/
whitepaper under: https://smt.steem.io/smt-whitepaper.pdf
These infos as description are taken from https://smt.steem.io/
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