At the beginning of the year I was posting on 3 different platforms: hive, noise cash, and publish0x because cross posting is a good and easy way to increase your income and diversify your portfolio. After the market slump at the end of spring and seeing that I accumulated only a few bucks worth of dust on publish0x I decided to ignore it going forward because it was too much hassle for a lazy pleb like myself, and the chance for some decent earnings was slim. On the other hand I'm glad I stuck with posting on noise cash besides hive, despite the noisy platform going through a lot of changes that were not the most user friendly.
Also there were some attempts to discourage promoting other crypto platforms on noise cash but I just did my thing and frequently posted stuff about hive there, earning less than other people that talked about general topics but still. I didn't bothered writing custom content for each platform like some do, but it worked out so far which means being a lazy but perseverant pleb can be a good idea :P