Customer satisfaction is one of the key element to consider in business and marketing. In order to better maximize profit, a company need to spend considerable amount of time, money and effort to build a good loyalty programs for their customers. Some company spend millions of dollars trying to advertise their product and services to the public. In 2015 alone a whopping $592.43billion alone was spent on advertising around the world. But all the advertising and publicity without providing good customer service would prove futile in the long run. In any competitive sector, satisfaction is a necessary component for differentiation and customer loyalty. But the problem today is that the current landscape of loyalty programs is a mess. They are implemented differently as each company, rely on different mechanisms and in most cases offer useless rewards. The rare loyalty programs offering decent rewards are complicated enough to enable a whole industry to make money by explaining how to game them, as can be seen with the airlines miles programs. Most people cannot waste time and money learning how to benefit from a program that is supposed to reward them for their repeated trust in a given brand. And if one loyalty program is too much, talk about several! With all these issues plaguing the area of marketing and business relation to customers, A team of concerned experts in the world of engineering with the help of the blockchain system have come together to develop the SANDBLOCK project.
Source: https://sandblock.io/
SANDBLOCK aims to enable every merchant or brand to reward their customers for their engagement and loyalty using cryptocurrencies and the underlying blockchain technology in a frictionless fashion. The Sandblock ecosystem is composed of a network of merchant partners, their customers and third party actors such as marketing agencies, all connected through a decentralized protocol (the Satisfaction Protocol).
HOW SANDBLOCK WORKS
Merchants join the network through a form of partnership by purchasing a certain amount of Satisfaction Tokens (a tradable cryptocurrency that will be created during the Sandblock crowdsale). The ecosystem is designed to incentivize early adoption by merchants, the cost of joining the network of partners will grow overtime as the supply of available Satisfaction Tokens (SAT) diminishes naturally. In its first phase of development and growth, Sandblock will allocate a portion of the Satisfaction Tokens for early partner’s adoption (proportional to the amount of SAT purchased by the merchant - the partners token pool is described in the Crowdsale section of this document). By the time the early adopter’s pool is fully consumed, the network of partners should have reached a size important enough to move onto a fully decentralized governance where existing partners and predefined Smart Contract based rules are in control of the amount of SAT required to join the network.
How Sandblock is creating a better loyalty ecosystem
You’ve all heard of blockchain technology and the powerful transactions they bring. Trust, privacy, fast, cheap is some of the words that describe transactions powered by a blockchain, which is exactly what Sandblock is applying to their loyalty ecosystem. Within this ecosystem, brands and companies can create their very own crypto tokens and assign whatever benefits and discounts they want to them. This not only gives consumers a much easier and more convenient way of holding their tokens but are also able to seamlessly trade them with anyone in the world. Customers can also enjoy full privacy as all data is completely anonymized. Companies can, however, still utilize this data because it gives them a complete insight into their company’s customer base, a win-win situation. Companies can choose in which scenario customers are rewarded with tokens, it could be when they purchase something or leave helpful feedback. Because of the ability to trade these tokens, companies can actually get new customers who discover their services, because they find the company’s own token. This means that Sandblock isn’t just a great loyalty ecosystem, it’s also a great tool to acquire new customers.
WHY SANDBLOCK
SANDBLOCK’S goal is to unify the scattered field of customer satisfaction while enabling merchants to keep their advantage over the competition when they decide to credit a customer for their engagement and loyalty (by giving their opinion on their experience for instance). To achieve this, Sandblock enables each merchant partner to create its own cryptocurrency (Branded Tokens) based on the Satisfaction Token. Branded Tokens are deployed and created using Smart Contracts which will describe the set of rules applied by the merchant to reward his customers for their engagement. The Satisfaction protocol is then responsible for the reward computation and autonomous allocation depending on the rules set by the merchant.
Token sale
To fund their project, Sandblock is raising funds through an initial coin offering (ICO), selling their ERC20 token SAT. When businesses create their own branded tokens they pay in SAT tokens to do so, which creates a natural demand for SAT relative to the popularity of Sandblock.
When
The token Already started https://sandblock.io/tokensale (16th of May) and ends the 16th of June.
Price
3000 SAT = 1 ETH (Bonuses are available for different phases, see chart below)
Supply
Maximum amount of tokens minted is 55,000,000 SAT
A maximum of 27,500,000 SAT will be for sale during the ICO
Hard cap is 8,000,000 USD
Soft cap is 2,000,000 USD
Team
ADVISORS
ROADMAP
To view the entire team, learn more about them and their advisors, visit the official website at: https://sandblock.io/ or read their whitepaper here: https://sandblock.io/whitepaper.pdf
Learn more
If you find this project interesting and wish to learn more about it or their token sale, you can visit the following links below and read their whitepaper. To keep yourself up to date on the project, you can follow their social media accounts also linked below.
Website: https://sandblock.io/
Whitepaper: https://sandblock.io/whitepaper.pdf
ANN Thread: https://bitcointalk.org/index.php?topic=2254884
Telegram: https://t.me/sandblock_io
Twitter: https://twitter.com/sandblock_io
My bitcointalk user name: helal24
bitcointalk profile: https://bitcointalk.org/index.php?action=profile;u=1866785
