Just updated CapCut after few months. Big mistake.
For those who are not familiar with what CapCut is:
CapCut is a free (was free), all-in-one video editing and graphic design app developed by ByteDance, the company behind TikTok. It’s available on iOS, Android, Windows, Mac, and as a web-based platform, making it accessible for creating short-form videos for social media like TikTok, Instagram Reels, and YouTube Shorts.
CapCut showed up form nowhere and took the "simple editing" market few years ago. The growth in popularity in short videos was begging for a simple editing app that works on mobile and all other platforms. CapCut emerged as an easy to use video editor, where simple edits were easy, but also had some interesting effects, transitions and animations. And it was all for free.
I started using it mostly because of the option of autogenerating subtitles/captions. But the easy way of adding some simple transitions or animations was what kept me using it for short videos.
Every time i updated CapCat more and more features were being locked behind Pro Subscription wall. It kinda made sense for some "complicated" things, and i expected that.
But i updated CapCut yesterday, and went on to cut some clips for a Hive Short Video. I didn't really pay attention to stuff as i was just cutting and adding photos to the timeline. As i went to add some simple left/right transitions i was like WTF CapCut? Then i clicked on Animations. There are like 4 free animations that you would never use.
Last updated of CapCut made everything Pro. From the most simple transitions that even Adobe is giving out for free, to animations, stabilizing, 90% of things you would think of is now PRO.
And the most annoying thing is, i will probably have to pay for at least a month of PRO because i have 2 music projects started (almost finished) that i don't want to do all over again.
What are the alternatives at the moment?
Don't updated CapCut if you didn't do it alreadi!
DaVinci Resolve is a great editing program. Maybe a bit too complicated for beginners. And it is free for all the simple stuff (even some more complicated things). Think it lacks AutoCaption generation.
Was this move from CapCut just greed? Do they count that people got used to it so they will pay the subscription? Will something new show up on the market and use the same strategy as CapCut? So few years free for cool stuff?
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