"As the price of bitcoin has soared in recent months, Altucher's face has begun to pop up all over the internet to promote his get-rich-quick-off-bitcoin plan. His likeness is now so common around the internet that people are starting to notice him. Banner ads, YouTube ads, paid search results — he's become the "bitcoin ad guy."
http://mashable.com/2017/12/29/bitcoin-ad-guy-bubble-cryptocurrencies/#8_RcgZbrUYqc