Hey steemians, today was an extremely bland day to the regular, yet a very beneficial to those who understand. This is the first time me exposing this to you guys but I regularly complete Udemy courses as opposed to official accredited education. I believe that there is a lot to be gained from unique sources as you can be exposed to education that can set you apart from the competition at the expense of potentially being brainwashed by false information. I’m currently doing a 40 hour course completely of Digital Marketing however I will not reference at present as there are superior courses and this one contains a lot of irrelevant information and units of rambling.
Whenever my day will consist of solely personal development / study I will summarise important and unique information that I think you guys will benefit from followed by 3 dot points at the bottom to the people that dread reading.
Basically today, I learnt more about the power of structuring content posts and making it appealing to your targeted audience (ironically exactly what I’m doing now). I’m not going to go too in-depth as it’s not that sophisticated (hence I was talking about the rambling of a 40 hour course).
A.I.D.A – Attention, grab your audiences attention with a GOBSMACKING relevant by-line (as I tried). Interest, with the audience you have created talk about what are their interests and talk about them. Desire, What did they want to achieve and did you give it to them, if you did state that and summarize so they feel satisfied with your content. Lastly is Action, basically this is the time when the supplier aka. the content creator swoops in offering their product or services etc. A.I.D.A is basically just a regular structure for posting content to your specific audience.
Take some time into making an appealing thumbnail for your article that you post whether it be on social media, your own website or even an email subscription article. Glancing at a post 80% is the thumbnail image 20% is the byline or caption. Thought YouTube there are plenty of photoshop and graphical design tutorials.
Before you write a headline and article ensure, ensure, ensure you have done extensive research as to who you’re writing for? How the audience thinks and lastly revolve your content in some way that they BENEFIT.
As always guys, never take my word on things as I have achieved nothing, do your own research. Thanks for viewing #2 I’ll be back tomorrow!
