Twitter Inc. failed to attract more monthly users in the second quarter, spooking investors looking for evidence that the company is on a sustainable long-term growth path.
With a goal of reaching profitability, Twitter began investing heavily in video, aiming to draw a more mainstream set of users and premium advertising deals.
Though its monthly audience failed to grow, Twitter said there's room for optimism because 12 percent more users are visiting the site on a daily basis than in the same quarter last year.
Chief Financial Officer Anthony Noto said Twitter doesn't know why U.S. monthly active users slipped.
Twitter reported a net loss of $116.5 million, or 16 cents a share.
I remember there was buzz for a Twitter open-sourced clone called Mastodon. Apparently the Twitter users were fed-up with all of the new changes and wanted something more true to what Twitter used to be.
Here's an opportunity for Zappl to heed to the complaints and roll out their platform hot and heavy!