Intel is introducing a new feature for its processors with integrated graphics, allowing games to be automatically optimized on systems. The feature is similar to Nvidia’s GeForce Experience, an application that’s designed to tweak game settings so they work best on a laptop or PC. Intel’s new graphics control software is particularly useful on laptops that aren’t really designed to run games, and it works on all Skylake or newer processors.
Source
https://www.theverge.com/2018/2/16/17019540/intel-graphics-driver-game-optimization-software