"Attention" is a song recorded and produced by American singer Charlie Puth. He co-wrote the track with Jacob Kasher. Atlantic Records released it on April 21, 2017 as the lead single from Puth's upcoming second studio album Voicenotes.[2] "Attention" is a midtempo pop rock song with elements of 1980s soft-soul and funk. Commercially, the song has reached number one in Israel, Latvia, and Russia as well as the top 10 in Australia, Belgium, Canada, Croatia, France, Germany, Hungary, Italy, Lebanon, Malaysia, New Zealand, the Philippines, Poland, Portugal, Romania, Slovakia, South Korea, Spain, Switzerland, the United Kingdom, and the United States. Its music video was released on April 24, 2017.
The original idea of "Attention" began to develop in 2016 when Charlie started to record bits of the song while he was on tour in Japan. [3] Puth premiered the song in an "immersive music exhibit" in Los Angeles called "The Attention Room" on April 19.[4] The pop-up installation features an LED "infinity tunnel" and is designed to replicate the brain's reaction to receiving attention. Two days later, "Attention" was officially released as the lead single of Puth's second studio album.[5]