Social responsibility strategies take as a starting point the demands of various stakeholders and the search for results in what is called "the triple bottom line", through comprehensive management systems showing economic, social and environmental results, this requires mechanisms for innovation and continuous improvement of relations with each group with which it interacts, where the company prioritizes three main processes: the inspiration or institutionalization of a vision of responsible practices throughout the company.

Although the strategies for implementing social responsibility are varied and depend on the productive activity of the company and the expectations of the stakeholders or the creativity with which the actions are proposed, they are not always the same.

The first basic line of social responsibility refers to actions in the business chain: these refer to the economic influence that the company has on the chain, such as its impact on suppliers, contractors and customers. From this point of view, the company can develop some strategies that integrate it with its suppliers, so that they acquire certain types of commitments to the company.

In this context, suppliers and customers would strengthen their ties with the company, which, in turn, would imply some competitive advantage in the market, because suppliers can offer some kind of discount or conditions that will affect the final price of the product. Likewise, customers would develop loyalty affections towards the company.