What's this all about?
My recent piece on the Warner Music / Splinterlands tie-up explored the partnership and what else Warner Music have been doing in the NFT/crypto/Metaverse space.
Read it here...
What does the Warner Music Group Partnership mean for Splinterlands???
So What Next?
...and why mention Disney??
Hmmm.....well do you have any idea who this is?
This is Bob Iger - the Ex-Disney CEO....and this is actually the Web3.0 version of himself.
It was created by Genies - “the world’s largest avatar technology company” who have built avatars for the likes of Justin Bieber, Shawn Mendes, Rihanna, Migos, Cardi B, J Balvin, and many more.
Like Splinterlands, Genies also have a deal with Warner Music Group.
Genies have raised $100 million in funding and employ more than 100 people.
The company offers users tools for making virtual characters, clothing, and accessories backed by NFTs.
Last year Genies signed partnerships with Warner Music Group Corp. AND Universal Music Group.
Bob Iger believes the ability for anyone to easily create and sell virtual goods will change the entertainment industry.
....how about gamifying them too Bob?
Idle Speculation?
Well yes - Maybe.
...but Splinterlands have definitely got into bed with a superb partner in Warner Music Group who carefully pick who they work with. The link to Genies and now ex-Disney CEO Bob joining the Genies board makes this even more intriguing. The sum of the parts could be something big.