Show Your Customers How Thankful You Are for Their Business

It’s a good idea to show your customers how much you appreciate their business all throughout the year. However, Thanksgiving is a great time to take a step back and think about how you can show your customers how thankful you are for their business throughout the year. Whether your business is big or small, these ideas are effective and won’t break the bank.

Showcase a customer

We love this idea from the U.S. Small Business Administration: Make November your “Customer Appreciation Month”, showcasing a different customer every day or every week (whatever makes sense for your marketing). You can post a photo of the customer or their company logo, and then add a quote from them about why they do business with you, and then you add a few words about why you appreciate their business. You can share how they first heard of your business, how long they’ve been customers, and how you’ve helped their business—anything that tells a story. Put your customer appreciation posts on your website and share them on social media; that way, customers will share the posts, further promoting your business to their connections. Win-win!