In fact, it is possible for any company to issue a digital currency of a company.
Fortunately, only a few companies will try to do it at this time.
In a few days, Kodak, a camera and film supply maker, announced plans for KodakCoin launch.
To this statement, it will be clear how far the company is serious.
Shortly after the news was reported, Kodak shares climbed 77%, proving that virtual currency and block chains are gaining attention in the world again.
According to the company, the photographer registers the work in KODAKOne, protects the rights of the work, and claims that it can obtain a usage fee with KODAKCoin.
At the moment, there are not many announcements and it is true that doubts are directed towards success, but expectation can be expressed from the rise in stock price due to the announcement.
Kodak announced the virtual currency plan to shareholders. There are also problems.
It has also been pointed out that this ICO announcement is a move aimed at sharp rise in stock prices due to the shock hit by the shrinking film film industry.
At this time Kodak does not make detailed announcement on this project.
Currently it is not clear when this is executed, on which block chain it runs, number of supplies, purpose, value etc ..
From the preceding example of such stock price rise in the future, there is a possibility that some companies aim to sell ICO and raise the stock price.
A more serious problem is the investor's response to such coverage.
Even if a major company like Kodak suddenly makes a virtual currency remark, it does not necessarily produce a result.
Similarly for block chains, there are concerns that there are many investors who are misled by that word.
Even if it is actually done, Kodak needs to create an ecosystem for that in the beginning.
Source:https://pixabay.com