In this modern technology era, one of the most annoying and irritating aspect of being online is pop-up ads. They are everywhere; on Instagram, Facebook, games and many more. Ads are supposed to be targeted to people interested not everyone and this is why they can be so annoying. Another problem with modern day advertisement is the use of middlemen or third-party. These middlemen charge large fees to put up these annoying ads on social media platform. Let it be known that most of these expensive ads are not effective. How many users can actually patronize a service that has irritated him/her?
These problems affect the advertisers, publishers and most importantly, the end users. Let us take a look at Facebook or Instagram, they have set a huge price for ads on their platform which is quite expensive for some publishers and the price can also be changed anytime without prior notice. This is definitely causing imbalance in the advertisement ecosystem. For every problem, there is a solution. This is why Kind Ads is the solution to the problems mentioned above.
Kind Ads is a decentralized advertising platform that provide direct ads services without middlemen. Kind Ads will create a cordial relationship between publishers and advertisers so they can come with better ad services for users.
SourceFor effective advertisement, Kind Ads will ensure a better balance and relationship between advertisers, publishers and users.
Users: Kind Ads will eradicate annoying and irrelevant spam and pop-up ads. They will make use of email marketing and push up notifications to get across ads to the users.
Publishers: They are one of the key players in modern advertisement. Kind Ads will make sure publishers don’t have to be stressed with fees, commissions and other limiting factors. They have control power to show only relevant ads to targeted users via their emails and push notifications.
Advertisers: Kind Ads will remove totally middlemen and their fees from modern day advertisement. This will allow advertisers to save money. They can also select trusted publishers on the platform to meet up with targeted users.
SourceIt is obvious that Kind Ads will make advertisement effective. As a user, you can make a request on the platform to get the attention of the advertisers. This means you are a star player in their ecosystem.
For example, if I am interested in getting a new car. I can make a request on the platform so I can only get ads about new cars via email and push notification. The ads will be restricted to my choice and price range, this will make it easier for advertisers to get my attention. There is opting in and out of the ecosystem and I can earn for each respectively.
The Kind Ads ecosystem will be powered by Kind tokens. The token is built on the Ethereum blockchain. Users earn tokens by opting in and out of the ecosystem and advertisers can pay publishers with these tokens for their services. To ensure circulation of the token, advertisers must buy.
SourceKind Ads Team is made up of members with experience in marketing and IT. The advisers include startup professionals and marketing experts. This means they will definitely succeed.
Saulo Medeiros – CEO and Co–Founder.
Rafael Mayrink – COO and Co-Founder.
Jaime Sanchez – CTO.
Watch this interview with Neil Patel, one of the advisers.
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Submitted to @originalworks for its contest.
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