Trying to Promote Steemit Organic on Facebook

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So, I wanted to try and promote Steemit and Israeli Steemit community to "cold-audience" which means - people who probably have no clue what Steemit is and maybe some of them don't even know exactly what crypto-currency is.

I posted a video with a nice and eye-catching text, but the video did horribly! It's an FB page with 35k likes, I have never had this low reach&views on a video. Is the reach got rekt because of the latest crypto-currency ban on Facebook? Even tho I thought it's only for paid ads, they might lower the reach of crypto-currency posts in general.

What are your thoughts?

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Trying to Promote Steemit Organic on Facebook | Ecency