After the shocking mass shootings with 50 dead at two Christchurch mosques in New Zealand back in March, Facebook is now tackling that down with the implementation of a 'one-strike' rule for its live-streaming service. The rule will prevent users that do not follow the rules of its platform the social network said today.
“From now on, anyone who violates our most serious policies will be restricted from using Live for set periods of time — for example 30 days — starting on their first offense. For instance, someone who shares a link to a statement from a terrorist group with no context will now be immediately blocked from using Live for a set period of time,” Guy Rosen Facebook VP of integrity wrote.
Facebook said it has plans to set in place extra restrictions for these people, this includes restrictions on their controls to take out ads on the platform. The ones who break Facebook's policy against "dangerous individuals and organizations" (link: https://www.facebook.com/communitystandards/dangerous_individuals_organizations) will be restricted from using its Live feature. That being said, the company did not specify or been specific on the length of the bans or what it could trigger a permanent ban from live-streaming.
Facebook has increased its efforts using AI to detect and counter such violent and dangerous content on its platform, but it is simply not working.
Let's wait and see, will this be the tool to combat the dangerous content from the platform?