Merculet is a protocol aimed at organizing decentralized finance - a two-way communication between users and service providers on the Internet from Krypital (ArcBlock, CyberMiles).
Merculet is an alloy of Mercury and Blok. Mercury, the Roman god of commerce, who is responsible for business growth and communication. And similarly, Merculet positions itself as the main growth specialist for global entrepreneurs, they are trying to help entrepreneurs create a model of promotion and monetization.DISTRIBUTION OF TOKENS35% fund30% - token20% team and advisors15% -marketingTotal number of tokens: 10,000,000,000 MVPSoftcap: 10,000 ETHHardcap: 31,000 ETHPrivat-Seil: 16 000 ETH1 ETH = 105,000 MVP (20% bonus)Minimum contribution: 150 ETHMax. installment: 1000 ETHUnlock tokens: 20% per month - that is, within 5 monthsCrowdsdale: 15,000 ETH1 ETH = 87500 MVPMinimum fees: 0.1 ETHMaximum contribution: 5 ETHLoka does not.The dates of token are still unknown.
Elex - http://www.elex-tech.com founded in 2008, provides interactive, entertainment and Internet services.
Elex simultaneously works on mobile games, publishing games and brokerage activities. Monthly sales of the company exceeded 10 million US dollars.
The company has 7 products, 50 million users and 500 employees.Solo Ads is a service platform for global developers from NewBornTown http://www.newborntown.com/en/ (covering more than 1 billion users in the world, can reasonably recommend advertising, deliver the most suitable products and services to global users, has become the leading channel of globalization pan -internet). Has offices in Beijing, Nanjing, California (Silicon Valley) and Hong Kong.Several Solo System applications were named "Best Applications of the Year", and 2 teams were also certified as "Top Developers".
The company has partnerships with Facebook and Google)DanHua Capital - an investment fund whose founder is the project's adviser, Shou-Cheng Zhang. This fund has many investments, for example:
-String (creates a decentralized financial operating system based on Blockchain and smart contracts).
-EverString (a predictive analytics platform that helps B2B companies discover and interact with the best customers).
Toop - http://www.toop.club/ company for the "elite", well, or those who want to feel that way.The company studies and provides unlimited opportunities for people with high incomes to enjoy life as much as possible (offering a full range of personalized services, including high-quality trips, high-level social networks, education and medical care, asset management, global assistance, etc.).Magic Window is a mobile growth service provider, founder Ivan Jiang (developer of this project) + many of the team members are associated with this company. It says that MagicWindow works with clients all over China, and also cooperates with several international applications, with more than 10 million daily users. The daily release of content can reach 130-200 million independent users, has between 50 million and 8 billion page views. Business SDK covers 10 million unique users (more than 500 million devices) .www.magicwindow.cn - link is inactive (at least was, at the time of the search).
Fenbushi Capital -based in 2015 in China, a venture capital firm with assets of $ 50 million, they were among the first to provide seed investments to the block-start-ups and participate in the initial offers of coins (ICO). During its existence, the fund invested in dozens of companies. On the site co-founder Ethereum Vitalik Buterin is listed as a member of the team, however he resigned as the general partner of the Chinese venture fund, ie the information is a little outdated.NEO GLOBAL CAPITAL - (NGC), strategically connected with NEO, aspires to become one of the best investment platforms in the crypto space, to embrace this huge opportunity for growth.Establish partnerships with the best investment professionals and technical developers in the world. http://ngc.fund/index.html
Well, even in investors, we see the above-mentioned firm Krypital Group, which already worked with ArcBlock, CyberMiles.As we can see, the strong guys are investing in this project, which is a good indicator for us.
1. RATING SYSTEM
Today, young start-ups and more experienced, established, it's becoming increasingly difficult to attract new users and their attention, and Merculet solves this problem by creating a Value Attention network.A decentralized Value Attention network links both sides of supply and demand with an open set of protocols to promote the fair distribution of Internet values. The Value Attention network consists of three main components: a user value assessment system, a user token and an open content platform.
2. SIGNIFICANCE OF USERS
Using blockchain technology to convert popularity to users into a token, (UAV: User Attention Value), Merculet creates an evaluation system for scientific measurement of the value of the user's attention.Some of the protocols are as follows:
ATP - to digitize user behavior, evaluate attention and translate users' attention to effective proof of work (PoW).
It combines all ID services for the distribution of users, content, business and other identifier.
3. USER ONLY
Merculet provides a complete solution that helps entrepreneurs release their UAT tokens to compensate users. UAT will bind the base Merkulet token, MVP, with different rates, which will ensure synergy and exchange of value between entrepreneurs (while tokens used in the network can not be sold in the token market).
MVP Features
MVP has the following features:
• Limited total amount
• Multiple distribution scenarios
• Broad target audience
MVP can deepen the transformation and evaluation of the user value and gradually direct the exchange of values.
As for the Distribution of MVP, it, as the basic Merculet token, passes through the entire system and is used by various owners: entrepreneurs, users, content participants and advertisers.
4. OPEN CONTENT PLATFORM
Users do the same thing as always with one difference - a reward for attention.Thus, both sides will be closely interrelated with each other that will ensure healthy and sustainable growth.Open Content Platform will be able to implement automation operations and will be open to all parties in the content industry (existing public networks, existing application chain, content creators, content users and copyright content trading, etc.).
5. MULTI-LEVEL ARCHITECTURE
Technologically, Merculet uses a multi-purpose and multi-level model for a multi-tiered architecture to balance the performance of mass Internet users, a large number of intermediate states and the performance of the underlying public network.
Conclusion:
On the command of objective information is not enough, this is Asia. A finished product is not yet available - and who of the latest products can it provide? Plus - perhaps, the fact that the project is done by the same people as ArcBlock, CyberMiles - fairly well-hipped ICO. Arcblock now trades at 2.63x to the air - dropped almost twofold since the listing, Cybermiles - 1.27x to the air at the moment, at the peak it was almost 6x. With marketing, everything is quite good, except for the nuance that access to the Sail is closed to citizens of Ukraine and Belarus.
Official website: http://merculet.io/
White paper: https://merculet.io/static/pdf/Merculet_Whitepaper_V0331a-EN.pdf
Twitter: https://twitter.com/Merculet_io
Facebook: https: // www. facebook.com/merculet/
Telegram: https://t.me/merculet
Medium: https://medium.com/merculet
Author : rajee89
