BNB definitely has the potential to hit a thousand, may be even more, and soon. Binance has essentially just started to get popular with their blockchain, support, NFTs, etc. and I believe there is only going to be more people using it, thus pushing up the price.

However, it seems that BNB will take a fall over the next few days after a massive buyout before continuing its run upwards. It seems not too late to buy BNB (not financial advice!), and what I am going to do is hodl - the best option here.